Design Leadership for Introverts

From Boxes and Arrows: http://boxesandarrows.com/design-leadership-for-introverts/ How introverted designers and design leaders can operate successfully in a world where the extrovert ideal is desired. Introduction In Susan Cain’s 2012 Ted Talk, “The Power of Introverts,” she said that we live in a world where the extrovert ideal is desired. As a leader in design, this certainly … Continue reading Design Leadership for Introverts

The Lessons Learned Running User Research Interviews

From Boxes and Arrows: http://boxesandarrows.com/the-lessons-learned-running-user-research-interviews/ In the world of user research, no idea is a bad idea. If you have an idea for a great piece of research, act on it. In fact, your first epiphany is the seed from which all great things will grow. Your idea will eventually shape your hypothesis—your very best … Continue reading The Lessons Learned Running User Research Interviews

How to Improve the User Journey on Your Website

From Boxes and Arrows: http://boxesandarrows.com/how-to-improve-the-user-journey-on-your-website/ From the moment a user lands on your website until they either leave or convert into a customer, a series of steps lead them from one point to another. Buyer personas represent your typical customer and help address pain points your customers have as well as predicting actions specific audiences … Continue reading How to Improve the User Journey on Your Website